https://www.youtube.com/watch?v=PAKYKeRd8MA\
For my short film, I watched a heartbreaking video about how some children and families are neglected by the government, leaving them with small rooms as houses and accommodation. The children talk about their struggles in life, something that they cannot control is causing them to be unhappy. The children in these short clips are from 4-8, one of the children Harry and his brother have to hire a chair so that both can eat breakfast at the table, furthermore another family has many arguments between the children since they want a better life, and to live like other people in their school.
I chose this advert because it allows people to see how fortunate they are and how privileged they are to be able to have many Christmas presents, a warm house and the security of not having to worry about money.
It shows altruism, because it shows the audience that if they donate, the reward they will be getting is knowing that a family and children will have a warm roof over their heads. Furthermore, it reflects prosocial behaviour through the use on the donation link at the end of the video, the audience is meant to show selflessness and give help to those who need it.
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